Ads collection

Ads collection

Ads collection

Selected high-performance Meta Ads from different campaigns

Selected high-performance Meta Ads from different campaigns

Company

Boolean

Role

Creative Designer
Photographer

Team

Growth Analyst
Marketing strategist

Year

2024 - 2025

The challenge

The challenge

The challenge

Boolean Careers, Italy’s leading provider of tech bootcamps, runs high-performing Meta campaigns with diverse goals—from lead generation to brand awareness.

The challenge was to design tailored ads for each objective while maintaining a cohesive brand voice. Each selected ad delivered exceptional engagement, proving effective across audiences and formats.

ADV CAMPAIGN

ADV CAMPAIGN

My role

My role

My role

Co-developed campaign concepts with the marketing lead to align creative direction with strategic goals.

Co-developed campaign concepts with the marketing lead to align creative direction with strategic goals.

Co-developed campaign concepts with the marketing lead to align creative direction with strategic goals.

Followed growth analyst insights to optimize ad structure and content for maximum conversion.

Followed growth analyst insights to optimize ad structure and content for maximum conversion.

Followed growth analyst insights to optimize ad structure and content for maximum conversion.

Created ad visuals combining custom illustrations, graphic design, and original photography to match each campaign’s goals and tone.

Created ad visuals combining custom illustrations, graphic design, and original photography to match each campaign’s goals and tone.

Created ad visuals combining custom illustrations, graphic design, and original photography to match each campaign’s goals and tone.

Let’s make great things,

together.

Let’s make great things,

together.

Let’s make great things,

together.

Let’s chat

waving_hand

Let’s chat

waving_hand

Company

Boolean

Role

Lead Designer

Timeline

3 weeks

Team

Junior designer

Coding instructors

Marketing strategists

Year

Q4 2024